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<channel>
<title>VDMA TV-Webbox</title>
<link>http://www.vdma-webbox.tv</link>
<description><![CDATA[>EN< Die VDMA TV-Webbox bietet eine Fülle an Filmen zu einer Vielzahl von Themen. Schauen Sie sich einfach einmal um.]]></description>
<language>en-gb</language>
<item>
  <title><![CDATA[Less Energy - More Effect]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/less-energy-more-effect-406.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Energy Efficiency of Plastics and Rubber Machinery

- General Scenes
- Bag and Luggage Production – Krauss-Maffei
- Energy-efficient Production - ARBURG
- Wood and Plastics Composites - Reifenhäuser
- Direct Quote Thorsten Kühmann, VDMA Plastics and Rubber Machinery
- Direct Quote Ulrich Reifenhäuser, Reifenhäuser
- Direct Quote Dr. Christoph ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Footage<br />Length: 00:16:03<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_29751_ft-1.jpg&amp;rex_path=filmpool/0/406/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_21555_ft-1.jpg&amp;rex_path=filmpool/0/406/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_14554_ft-2.jpg&amp;rex_path=filmpool/0/406/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_22788_ft-3.jpg&amp;rex_path=filmpool/0/406/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Less Energy - More Effect]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/less-energy-more-effect.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Energy Efficiency of Plastics and Rubber Machinery

For their production, plastics need a lot of energy. To form plastic it needs to be melted, moulded and then cooled down again. Nevertheless manufacturers of plastics and rubber machinery set themselves an ambitious goal: By the year 2020 they want to have reduced machine-specific energy consumption by ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:05:56<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_45654_film-1.jpg&amp;rex_path=filmpool/0/405/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_86265_film-1.jpg&amp;rex_path=filmpool/0/405/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_88003_film-2.jpg&amp;rex_path=filmpool/0/405/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_86529_film-3.jpg&amp;rex_path=filmpool/0/405/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Drum Turning Machine TDM – 1600]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/drum-turning-machine-tdm-1600.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">The KUGLER Drum Turning Machine TDM - 1600 is a polyaxial system. It was especially developed for the ultra-precise turning of micro-structures on rolling by use of diamond tools. This model's blue chips come to 1600 mm. A Fast-Tool-Servo microscope, and optical sensors to measure gaps and diameters round off the system.
<br /><br />Main category: <a href="/english/filmdatabase/topic/current-issues.html" title="Current Issues">Current Issues</a><br />Type: Film<br />Length: 00:02:47<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_60041_sb-1.jpg&amp;rex_path=filmpool/0/404/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_61595_sb-1.jpg&amp;rex_path=filmpool/0/404/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_82368_sb-2.jpg&amp;rex_path=filmpool/0/404/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_4325_sb-3.jpg&amp;rex_path=filmpool/0/404/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Boarding Completed]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/boarding-completed.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">A GEA crew is looking forward an unusual job: The loading of a fully mounted condenser plant on a semi submersible ocean cargo vessel. The weighing tons condensers, produced by GEA BTT, can only be loaded onto the Kang Sheng Kou with the help of a special boat. A complicated loading GEA is confronted with for the first time. <br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:14:09<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_25739_boarding1.jpg&amp;rex_path=filmpool/0/393/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_79789_boarding1.jpg&amp;rex_path=filmpool/0/393/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_44210_boarding2.jpg&amp;rex_path=filmpool/0/393/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_53452_boarding3.jpg&amp;rex_path=filmpool/0/393/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Operation Big Lift]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/operation-big-lift.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Operation Big Lift shows how a team of GEA Engineers positions a flue gas duct at the biggest power plant construction site of RWE Power in Neurath/Germany.
With the help of two special cranes a 76m long and 190t heavy flue gas duct will be lifted high into the air. Even for the skilled engineers of GEA Energietechnik, this project is a real challenge. <br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:10:37<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_87985_lift01.jpg&amp;rex_path=filmpool/0/392/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_50578_lift01.jpg&amp;rex_path=filmpool/0/392/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_19671_lift02.jpg&amp;rex_path=filmpool/0/392/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_32489_lift03.jpg&amp;rex_path=filmpool/0/392/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[The People Behind Glass - Mechanical Engineers Shaping our Environment]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-people-behind-glass-mechanical-engineers-shaping-our-environment-390.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Jürgen Wuchter, Sales Manager Bystronic glass
- Demands of the customer is decisive

Michel Schüller, CEO Semcoglas Aschaffenburg 
- Technology for higher standards

Franz Krommer, Product Manager Grenzebach Maschinenbau
- Glass formats up to ten metres long

Jens Schmidt, Production Manager           f | glass
- Emissions to about 800 tons per ...<br /><br />Main category: <a href="/english/filmdatabase/topic/current-issues.html" title="Current Issues">Current Issues</a><br />Type: Direct quote<br />Length: 00:02:26<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_874_1-wuchter.jpg&amp;rex_path=filmpool/0/390/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_5791_1-wuchter.jpg&amp;rex_path=filmpool/0/390/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_43049_2-schueller.jpg&amp;rex_path=filmpool/0/390/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_3461_3-krommer.jpg&amp;rex_path=filmpool/0/390/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[The People Behind Glass - Mechanical Engineers Shaping our Environment]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-people-behind-glass-mechanical-engineers-shaping-our-environment-389.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">- Impressions of glass
- Bystronic glass – manufacturing plant at Semcoglas
- Grenzebach Maschinenbau – material flow and handling plant at f | glass
- Zippe Industrieanlagen – batch plant at HNG Global

<br /><br />Main category: <a href="/english/filmdatabase/topic/current-issues.html" title="Current Issues">Current Issues</a><br />Type: Footage<br />Length: 00:13:22<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_4899_SB-01.jpg&amp;rex_path=filmpool/0/389/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_24156_SB-01.jpg&amp;rex_path=filmpool/0/389/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_98353_SB-02.jpg&amp;rex_path=filmpool/0/389/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_23605_SB-03.jpg&amp;rex_path=filmpool/0/389/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[The People Behind Glass - Mechanical Engineers Shaping our Environment]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-people-behind-glass-mechanical-engineers-shaping-our-environment.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">No other substance affects our view of life as much as glass - naturally and unobtrusively. And most of the time, we fail to recognize what a highly technical product it is. A complex product that urges mechanical engineers to develop evermore new possible applications. Constant contact with the customers helps finding the best solutions. <br /><br />Main category: <a href="/english/filmdatabase/topic/current-issues.html" title="Current Issues">Current Issues</a><br />Type: Film<br />Length: 00:06:12<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_62304_33.jpg&amp;rex_path=filmpool/0/388/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_10105_33.jpg&amp;rex_path=filmpool/0/388/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_26840_2.jpg&amp;rex_path=filmpool/0/388/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_5369_1.jpg&amp;rex_path=filmpool/0/388/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[The Future Begins Today - Robotics and Automation: The Key to Sustainability]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-future-begins-today-robotics-and-automation-the-key-to-sustainability.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Direct Quote Dr. Michael Wenzel,
VDMA Robotics and Automation    
         
- Robotics and automation play a key role for Germany and Europe because they are also sustainable and energy-efficient 
- Robotics and automation are important to secure Germany as a manufacturing location 
- Robotics and automation will deeply change the role of man in ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Direct quote<br />Length: 00:01:53<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_60335_Dr-Michael-Wenzel.jpg&amp;rex_path=filmpool/0/387/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_16578_Dr-Michael-Wenzel.jpg&amp;rex_path=filmpool/0/387/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[The Future Begins Today - Robotics and Automation: The Key to Sustainability]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-future-begins-today-robotics-and-automation-the-key-to-sustainability-386.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">- REIS Robotics - Robots
- BMW – Carbon Fibers
- City animations<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Footage<br />Length: 00:15:14<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_32189_Bild-10.jpg&amp;rex_path=filmpool/0/386/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_64837_Bild-10.jpg&amp;rex_path=filmpool/0/386/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_11725_Bild-06.jpg&amp;rex_path=filmpool/0/386/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_72968_Bild-07.jpg&amp;rex_path=filmpool/0/386/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[The Future Begins Today - Robotics and Automation: The Key to Sustainability]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-future-begins-today-robotics-and-automation-the-key-to-sustainability-385.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">How will we live in 15 years from now?

Current innovations are a compass for our future. Robotics and automation are key technologies to substantially influence our daily routine. Mobile robots will care for us, high performance software and new production techniques will define our everyday work. Efficient manufactoring will help to convert into a more ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:05:08<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_45440_Bild-01.jpg&amp;rex_path=filmpool/0/385/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_10057_Bild-01.jpg&amp;rex_path=filmpool/0/385/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_31268_Bild-02.jpg&amp;rex_path=filmpool/0/385/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_88179_Bild-03.jpg&amp;rex_path=filmpool/0/385/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Metropolitan Solutions, Process automation PA]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/metropolitan-solutions-process-automation-pa.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">- Night Impressions of Shanghai
- Worker goes along quay
- Long shot, water treatment plant Nanjing
- Details, water treatment plant Nanjing
- Sand filtration, water treatment plant Nanjing
- Sedimentation tank, water treatment plant Nanjing
- Indoors: pneumatic control unit of Festo, water treatment plant Nanjing
- Control station, water treatment ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Footage<br />Length: 00:07:11<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_77332_01-foot.jpg&amp;rex_path=filmpool/0/383/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_82049_01-foot.jpg&amp;rex_path=filmpool/0/383/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_81004_foooot-03.jpg&amp;rex_path=filmpool/0/383/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_27228_fooot-14.jpg&amp;rex_path=filmpool/0/383/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Festo Metropolitan Solutions - Waterworks]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/festo-metropolitan-solutions-waterworks.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Apart from all the needs and desires of a modern industrial society, economic growth in China also needs water. Clear, clean water. The waterworks for the city’s 6 million inhabitants treats 4.5 million cubic meters of water per day. It works with Festo Technology. Some one hundred waterworks and sewage plants in China have been supplied with Festo’s ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:02:30<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_24224_film-04.jpg&amp;rex_path=filmpool/0/382/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_1873_film-04.jpg&amp;rex_path=filmpool/0/382/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_61963_filmm-08.jpg&amp;rex_path=filmpool/0/382/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_71208_filmm-09.jpg&amp;rex_path=filmpool/0/382/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Production worlds of the future]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/production-worlds-of-the-future-379.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">- Mind control CogniGame
- Grip reinforcement ExoHand during production
- Grip reinforcement ExoHand demonstration
- Voice control Bionic Handling Assistent
- Bionic Handling Assistent, manual operation
- Voice control Bionic Handling Assistent, recording and tracking Samples<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Footage<br />Length: 00:13:35<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_10612_PW-F1.jpg&amp;rex_path=filmpool/0/379/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_91896_PW-F1.jpg&amp;rex_path=filmpool/0/379/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_56636_PW-F2.jpg&amp;rex_path=filmpool/0/379/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_13970_PW-F3.jpg&amp;rex_path=filmpool/0/379/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[Production worlds of the future]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/production-worlds-of-the-future.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">What will the production world of the future look like? How will humans and machines communicate with each other? And what role will our thoughts play? How can our working lives be made easier? Will our working world be completely restructured?
As the world’s leading supplier of automation technology, Festo deals with these issues in its Bionic Learning ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:05:22<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_99126_PW1.jpg&amp;rex_path=filmpool/0/378/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_74145_PW1.jpg&amp;rex_path=filmpool/0/378/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_36384_PW2.jpg&amp;rex_path=filmpool/0/378/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_11892_PW3.jpg&amp;rex_path=filmpool/0/378/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[FESTO in China]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/festo-in-china-376.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">- Shanghai at night
- Plant opening Jinan
- FESTO factory Jinan, outside (workers)
- FESTO factory Jinan, inside
- FESTO selling agency Shanghai
- Montage customer application
- FESTO Didactic, customer training session
- Water plant Nanjing
- Direct Quote Dr. Veit (CEO FESTO)
- Direct Quote Dr. Hong Zhou, Head of FESTO GPC China
- Direct Quote ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Footage<br />Length: 00:10:38<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_25747_1-Bild-Footage-2.jpg&amp;rex_path=filmpool/0/376/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_86173_1-Bild-Footage-2.jpg&amp;rex_path=filmpool/0/376/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_14963_2-FC04.jpg&amp;rex_path=filmpool/0/376/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_50997_3-FC03.jpg&amp;rex_path=filmpool/0/376/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[FESTO in China]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/festo-in-china.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Anyone who experiences the mega-city Shanghai by night can see with his own eyes: China’s economy is booming - and has a huge demand for automation technology. China’s manufacturing industry is increasingly applying international quality standards. The country’s domestic manufacturers aren't working manually anymore, the trend obviously is towards ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:05:08<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_43874_1-Festo-in-China.jpg&amp;rex_path=filmpool/0/375/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_1810_1-Festo-in-China.jpg&amp;rex_path=filmpool/0/375/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_43246_2-Festo-in-China.jpg&amp;rex_path=filmpool/0/375/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_77877_3-Festo-in-China.jpg&amp;rex_path=filmpool/0/375/" alt="Preview"/>
]]></description>
</item>
<item>
  <title><![CDATA[First, You Buy With Your Eyes - Precious Packaging from the Printing Press]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/first-you-buy-with-your-eyes-precious-packaging-from-the-printing-press-372.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Prof. Dr. Christoph Häberle, Stuttgart Media University
- Packaging is the best marketing tool
- Refinement techniques
- Touched is half purchased

Wolfram Zehnle, Plant Manager printing company Bretschneider
- Trends in shorter periods of time<br /><br />Main category: <a href="" title=""></a><br />Type: Direct quote<br />Length: 00:01:31<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_37170_drupa02-Haeberle.jpg&amp;rex_path=filmpool/0/372/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_5093_drupa02-Haeberle.jpg&amp;rex_path=filmpool/0/372/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_80218_drupa01-02-Zehnle.jpg&amp;rex_path=filmpool/0/372/" alt="Preview"/>
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  <title><![CDATA[First, You Buy With Your Eyes - Precious Packaging from the Printing Press]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/first-you-buy-with-your-eyes-precious-packaging-from-the-printing-press.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">On the shelves of boutiques and shops, glittering packagings are competing with each other: Especially in the premium segment for example in the cosmetics and confectionery sector, the manufacturers outdo each other with fancy cardboard box creations. What the customer does not realise: Behind the colourful world of products lie literally splendid ...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Film<br />Length: 00:04:54<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_67199_1film-drupa-2-07.jpg&amp;rex_path=filmpool/0/371/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_80017_1film-drupa-2-07.jpg&amp;rex_path=filmpool/0/371/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_15759_3wb.jpg&amp;rex_path=filmpool/0/371/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_14685_4wb1.jpg&amp;rex_path=filmpool/0/371/" alt="Preview"/>
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  <title><![CDATA[The Future for Printing Technology]]></title>
  <link>http://www.vdma-webbox.tv/english/filmdatabase/the-future-for-printing-technology-370.html</link>
  <description><![CDATA[<div style="margin-bottom:15px;">Bernhard Schreier, President of drupa   
- Augmented Reality
- Trend towards environmentally friendly printing
- Future of the industry 
- Growth opportunities

Wolfram Zehnle, Plant Manager printing company Bretschneider
- Development of a packaging

Carlos Napoli, Printer Leopold Verpackungen
- Time saving through new generation of machines

...<br /><br />Main category: <a href="/english/filmdatabase/topic/branches-technologies.html" title="Branches & Technologies">Branches & Technologies</a><br />Type: Direct quote<br />Length: 00:03:27<br /><br /></div><img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_63219_drupa01-Schreier.jpg&amp;rex_path=filmpool/0/370/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_89149_drupa01-Schreier.jpg&amp;rex_path=filmpool/0/370/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_91269_drupa01-02-Zehnle.jpg&amp;rex_path=filmpool/0/370/" alt="Preview"/>
<img style="margin:5px;" src="/index.php?rex_resize=200w__vdma_96061_drupa01-napoli.jpg&amp;rex_path=filmpool/0/370/" alt="Preview"/>
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